This new Spongebob Squarepants fashion collection is for anyone who lives in the a pineapple under the sea–with style

We’d actually like to wear some of those looks on our days off!

From the depths of Bikini Bottom to the runways of Indonesia, Nickelodeon unveiled the SpongeBob Gold fashion collection at the Plaza Indonesia Men’s Fashion Week 2017 on 26 September.

This is the first time that SpongeBob Gold made a fashion runway appearance in Asia, and through a collaboration with rising designer, Tities Sapoetra.

Sporting a new golden hue, SpongeBob is at the heart of Tities’ prêt-à-porter SpongeBob Gold collection that showed Tities’ signature brand of fashion that is fun and modern.

In a nod to SpongeBob’s cheeky style, Tities interpreted the essence of SpongeBob Gold in a 32-look urban collection that combined print and pattern. Comprising both male and female looks, it also wove in a colour palette that transitioned SpongeBob from the bright colours of the ocean, to the glittery lights of the city.

The outfits reflected the influence of design cultures in Indonesia – a blend of traditional crafts and global fashion trends – and showed SpongeBob with a twist, and that everyone’s favourite sponge could be a part of daily lives through fashion.

From the depths of Bikini Bottom to the runways of Indonesia, Nickelodeon unveiled the SpongeBob Gold fashion collection at the Plaza Indonesia Men’s Fashion Week 2017 on 26 September. This is the first time that SpongeBob Gold made a fashion runway appearance in Asia, and through a collaboration with rising designer, Tities Sapoetra. Sporting a new golden hue, SpongeBob is at the heart of Tities’ prêt-à-porter SpongeBob Gold collection that showed Tities’ signature brand of fashion that is fun and modern.

In a nod to SpongeBob’s cheeky style, Tities interpreted the essence of SpongeBob Gold in a 32-look urban collection that combined print and pattern. Comprising both male and female looks, it also wove in a colour palette that transitioned SpongeBob from the bright colours of the ocean, to the glittery lights of the city.

The outfits reflected the influence of design cultures in Indonesia – a blend of traditional crafts and global fashion trends – and showed SpongeBob with a twist, and that everyone’s favourite sponge could be a part of daily lives through fashion.