Qatar Airways recently unveiled its new Business Class experience, named QSuite, introducing a host of firsts to Premium Class travel.
The new seat design was first unveiled by Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker, moments before the airline’s annual press conference at a reveal ceremony, on the opening day of the ITB Berlin exhibition, at the Qatar Airways stand.
The unique and patented seat has been two years in the making. QSuite features the industry’s first-ever double bed available in Business Class, with privacy panels that stow away, allowing passengers in adjoining seats to create their own private room. Adjustable panels and movable TV monitors on the centre four seats allow colleagues, friends or families travelling together to transform their space into a private suite, allowing them to work, dine and socialise together:
Each seat is crafted with thoughtful and luxurious details such as hand-stitched Italian leather and satin rose gold finishing. To further complement the customisable on-board seating experience that passengers will now enjoy, Qatar Airways is also launching a new food and beverage concept, introducing a menu that offers a host of new dining choices.
In addition to the existing ‘dine on demand’ service, the new Business Class menu will now offer a selection of snack ‘sharing dishes’ available throughout the flight, allowing travellers to turn dining at 35,000 feet into a social experience. A wake-up Express Breakfast will also be available for those who choose to sleep a little longer by making the most of the ‘Do Not Disturb’ option available on the door of their private QSuite.
Awarded ‘World’s Best Business Class’ by Skytrax in 2016, Qatar Airways seek to continue to delight passengers with an array of special touches and additional service enhancements, including elegant new chinaware and cutlery, soft furnishings and luxurious bed linens.
The recently announced partnership with The White Company to provide exclusively-designed cotton Business Class sleeper suits and luggage brand BRIC’S to provide bespoke new amenity kits featuring products from Italy’s Castello Monte Vibiano Vecchio complete the refreshed and enhanced experience awaiting Qatar Airways’ Business Class passengers on board.
Here’s how the new Business Class amenity kit looks:
It was very sweet of the folks from Qatar Airways to customise my set with my name on it:
Qatar Airways also launched a completely new next-generation user interface of Oryx One, its award-winning inflight entertainment platform. Oryx One’s interface has been redesigned to make it even easier to surf content and choose from up to 3,000 entertainment options – the most of any airline. The next-generation user interface has evolved from the rapidly maturing online media sector, presenting movies, games and a special children’s menu in a format that is immediately familiar yet revolutionary for on-board passengers.
H.E. Mr. Al Baker also announced that starting this summer, Qatar Airways will begin offering best-in-class inflight connectivity, with more announcements to come in the weeks and months ahead.
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In a format that is both instantly recognizable and groundbreaking for passengers, the next-generation user interface has developed from the quickly expanding online media industry, including movies, games, and a dedicated children's menu.
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