The new UNIQLO at Orchard Central that officially opened to the public on Friday (2 September 2016) is its largest and first global flagship store in Southeast Asia. It spans three levels and covers 2,700 square meters in sales floor space.
Fans of UNIQLO can expect a new shopping experience, thanks to the combination of the in-store design, full LifeWear product line-up and visually stunning displays. So what are the things to look out for?
Level One: Men / Women / UT Store
Look out for the iconic revolving mannequins, a total of 286 digital display screens, the largest number anywhere in the UNIQLO world and a total of 350 in-store mannequins matching the UNIQLO Ginza global flagship store in Tokyo.
Discover Cashmere and the trending must-have Jogger Pants.
Over 300 UNIQLO Graphic T-shirts for Men, Women & Kids to choose from.
A dedicated UT (UNIQLO T-shirt) corner showcases exclusive UT designs drawn from the most popular collaborations such as SPRZ NY and “i am OTHER” – the collection designed together with musician and style icon Pharrell Williams. The new Disney Collection City Logo UTs that include a unique Singapore design featuring Mickey Mouse with the iconic Merlion was also launched on the opening day of the UNIQLO Orchard Central store.
Level Two: Women / Kids
Dress to impress with the largest Dress collection ever in a single UNIQLO store.
A NUYOU x UNIQLO women collection collaboration.
My favorite and must-visit Functional Innerwear section for the UNIQLO HeatTech & AIRism products whenever I have to travel.
Kids section – There’s also a UNIQLO HeatTech product range for the kids now!
The art display at the Kids section is illustrated by Michael Ng, a self-taught visual artist based in Singapore who goes under the moniker, “Mindflyer”.
Level Three: Men / UNIQLO + Singapore
Level Three is for the Men, find the Essential Sportswear, Shirts for the modern Men & UNIQLO Jeans sections and check out the 360° digital display made up of 47 screens, if you can figure it out, it actually shows the time.
The new store concept for UNIQLO Orchard Central, “U+S and The World” is taken from the words UNIQLO + Singapore with the company’s intention to serve as a bridge between Singapore and the World.
One of the curated spaces of UNIQLO Orchard Central, a collaboration with Lloyd’s Inn.
The store is envisioned as the definitive place where UNIQLO offers Singaporeans an exciting specially designed creative space to experiment with style & creativity, express themselves, share a new Singapore and showcase our culture with the rest of the world having collaborations with some of the country’s leading talents to co-create the store, working with the local community to develop events & activities that will engage all visitors.
A photo posted by Caren Foo (@juneunicorn) on
Later this month, UNIQLO will launch “Your Stage Now Live”, an opening campaign by inviting everyone to express themselves and showcase their culture to the world through a special “Your Stage Now Live” site.
Discover interesting elements of the UNIQLO Orchard Central store which have been co-created by artists from the local community such as the original in-store music, video content on the digital displays and collect the exclusive limited edition canvas tote bags (comes in two designs) designed by Tell Your Children and shopping bags designed by illustrators such as Soh Ee Shaun, Adeline Tan (Mightyellow), Wu Yan Rong & John Fan.
If you are a fan of UNIQLO, do check it out this weekend! Happy shopping! 🙂
