There’s a brand new cinema in town – GV Suntec City!

Have you noticed there wasn’t any cinema in the City Hall and Raffles Place town area for a while?

There was GV at Marina Square and Eng Wah at Suntec City in the past, but both are not operating anymore. In their place is the new GV Suntec City, located at Suntec Tower 3, level 3 – 3 Temasek Boulevard #03-373 Suntec City Mall Singapore 038983 (East Atrium, next to Tower 4, Level 3).

New GV Suntec City

The cinema targets working executives in the Marina and downtown area during the weekdays; and shoppers and families during the weekends. GV Suntec City has eight auditoriums and three Gold Class halls with a total seating capacity of 1,390 seats. The new premises are equipped with state-of-the-art rear-entry stadium seating, digital projection and the latest audio facilities.

Rachel and I had a preview of the cinema at a private screening in their Gold Class theatre, a week before the official launch:

Shiny, gold feel
Bar
Gold Class Lounge
Entrance to cinema halls
Brand new GV Gold Class theatre at GV Suntec City

Looking it isn’t it?

Subsequently, we watched the preview screening of Dreamworks’ Penguins of Madagascar at the official launch:

What are some of the new and exciting features at the new GV Suntec City?

New Highlights at GV Suntec City:

1. ProBax seats for prolonged comfort and improved Gold Class seats for ultimate luxurious experience

Many Singaporeans are avid movie-goers, spending a huge amount of time in cinemas. Singapore has one of the world’s highest per capita cinema attendance at 4.5 visits per year. As such, GV deem it is important to ensure patrons are comfortable whilst in a sitting position for long period of time.

Awarded the Innovation Award by Furniture Industry Research Association in 2011, the installation of ProBax seats at GV Suntec City is a first in Asia. The patented ProBax technology reconfigures the foam structure within the seat base to encourage an anatomically correct posture, removing the slumped posture often created in foam-based seats.

With ProBax, patrons experience reduced backache, decreased muscle fatigue and improved blood and oxygen flow. Additionally, the seating posture minimises fidgeting and disruption for others in the audience. Above all, ProBax technology dramatically increases comfort:

The seats in the new GV Gold Class at GV Suntec City

Comfort is nothing without luxury and that is what patrons will get to enjoy when they visit Gold Class at GV Suntec City. The new Gold Class seats are more spacious and equipped with silent electric motorised recliners. These plush electric recliners have two individual motors each which control the footrest and the backrest separately. Patrons can adjust the reclining position exactly as we, using a LED control panel on the armrest.

I had fun toggling the recline up and down to the perfect position while enjoying my food at the beginning of the movie and adjusting it to a sleeping position nearer the end.

2. Great food to accompany the entertainment on screen at the new grab and Gold café

grab and Gold cafe

The new grab and Gold café, a first for Golden Village, serves a wide variety of western and Asian cuisines ranging from Breaded White Fish Loin (served with potato wedges and boiled vegetables), Beef Bulgogi (served with steamed rice and boiled vegetables), Spaghetti with Truffle and Mushroom, and Cajun Chicken Steak (served with pasta accompanied with Tomato Concasse sauce and vegetables).

Patrons who make purchases at the Grab and Gold café are able to bring the food into the cinema halls to enjoy. This is quite a treat compared to the usual popcorns and nachos:

Main courses served in the Gold Class hall
Desserts while watching movie

GV Suntec City expands its current offering of F&B options with an Executive Chef-designed Gold Class menu. One of the Gold Class menu highlights is the range of specialty craft beers which includes Hofbräu beers. Hofbräu beer is brewed using the original recipes handed down by Wilhelm V, the Duke of Bavaria, and is imported directly from the brewery in Munich, Germany.

List of specialty drinks:

  • Hofbräu Original (330ml) ABV 5.1% – Lager Beer
  • Hofbräu Hefe Weizen (330ml) ABV 5.1% – Wheat Beer
  • Hofbräu Dunkel (330ml) ABV 5.5% – Dark Beer
  • Wells Banana Bread Beer (330ml) ABV 5.2%
  • Harry Brompton’s London Ice Tea (275ml) ABV 4% – Ladies favourite
  • Crabbie’s Original Ginger Beer (275ml) ABV 4%
Cocktails and alcoholic beverages while enjoying your movie

There are also savoury options in the Gold Class menu such as Lamb Bites (chunky lamb cubes with beetroot relish) and Karage Chicken (Japanese-style fried chicken). For those with a sweet tooth, there is the Chocolate Lovin’ Spoonful Cake (chocolate pudding between layers of chocolate-drenched chocolate cake) and Lemon Big Baby Bundt (lemon yogurt cake in a tart lemon glaze with a lemony ganache).

You can have a complete three-course dinner while watching a movie!

3. BeBrite 3D system

The new GV Suntec City offers an improved 3D experience with the launch of the BeBrite Passive 3D Digital Cinema Systems. BeBrite will be Golden Village theatres’ signature 3D passive system, projecting at a 28% efficiency rating in a uniquely mastered, high impact theatre setting, giving clearer and brighter 3D images to viewers.

“Golden Village is always on the lookout for the latest, impactful technology that significantly enhances the visual experience of our patrons. We hope the introduction of the BeBriteTM 3D systems will give viewers a brighter, more immersive and most importantly, comfortable experience of watching 3D movies at GV Suntec City” said Clara Cheo, Chief Executive Officer, Golden Village Multiplex Pte Ltd.

The spanking new GV Suntec City is now officially open. Catch your next movie there for the ultimate GV Gold Class experience! 🙂 

alvinology

Alvin is a marketer by day and blogger by night. He is a 100% geek who spends too much time surfing the web.

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