LEGO Architecture Iconizes Marina Bay Sands

Celebrating iconic structural masterpieces through its Architecture series, The LEGO Group has officially iconize Marina Bay Sands, with its LEGO bricks:

I have not seen any other LEGO set featuring any Singapore landscape or theme. This should be a first in Singapore? Can any hardcore LEGO fan or collector confirm this?

Voted as one of the most inspiring structures of recent times through an online poll on the LEGO Architecture website, this model focuses on the signature hotel complex that showcases the three towers and the Sands Skypark which is the centrepiece of Singapore’s skyline and urban renewal strategy today.

“LEGO Architecture is about celebrating great architecture and historical landmarks that we, as a people, have emotional connections to and whether it is because of the fascinating story behind a famous building or a souvenir of a memorable trip. LEGO Architecture is definitely for everyone.” says Mette Have Larsen-Ledet, Senior Marketing Manager on LEGO Architecture.

“It is an honour for Marina Bay Sands to be selected as Singapore’s landmark to be interpreted with iconic LEGO bricks. Marina Bay Sands is often viewed as a piece of art with our striking architecture and the Architecture Series will allow guests from all over the world to bring a piece of Singapore landscape back home with them. LEGO has been inspiring people with the unlimited possibilities of arranging the bricks and we hope to continue this with the Marina Bay Sands set,” said Maunik Thacker, Senior Vice President of Marketing, Marina Bay Sands.

The Marina Bay Sands LEGO Architecture is a limited edition model. Products will be retailed at the Marina Bay Sands Hotel gift shop, located at Tower 2 hotel lobby, ArtScience Museum Shop and selected LEGO retailers in Asia, while stocks last. Go get yours before it is sold out! 🙂

alvinology

Alvin is a marketer by day and blogger by night. He is a 100% geek who spends too much time surfing the web.

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