It is the 7th edition of the Singapore Restaurant Week, happening from 7 to 13 October, 2013. I was honored to be exclusively hosted by American Express, the presenting partner of this event, to do a food review of B@Rochester’s specialty cuisine.
Over dinner at B@Rochester on a Monday evening, I met and spoke with Sheena Yu, Head – Public Affairs & Communications ASEAN, American Express International Inc.
We sampled a full course dinner from their special Singapore Restaurant Week menu:
Over dinner, we chatted casually over our respectively love for good food, with Sheena candidly sharing on her diverse culinary adventures, having lived and worked in three countries – Singapore, Hong Kong and Japan.
American Express have always branded themselves strongly for culinary privileges. I still remember working on some of their creative material on dining deals during my first job as a graphic designer at OgilvyOne Worldwide Singapore – this was some eight years ago!
Speaking to Sheena, I learnt of the other exciting dining initiatives American Express extends to its cardmembers. These include:
1. The Far Card which offers outstanding year-round dining privileges of up to 50% at all participating restaurants and special dining offers at selected restaurants.
2. Palate with more than 50 of the finest restaurants and bars island wide offering savings of up to 50%.
3. SELECTS® for a yearlong selection of dining privileges.
More details are available on the respective links.
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