NEX Marks National Day with Exclusive Singapore Inspired Pickleball Paddles, Custom Bag Straps and Homegrown Brands

NEX is celebrating Singapore’s 61st birthday with a lineup of National Day themed activities, exclusive collectibles and personalised keepsakes that pay tribute to local culture and heritage. Running from 17 July to 23 August 2026, the campaign invites shoppers to rediscover what makes Singapore special while enjoying rewards and supporting homegrown businesses at the mall.

A key highlight is the launch of six exclusive pickleball paddle designs inspired by Peranakan tiles and beloved Singapore icons. Featuring motifs such as the dragon playground, orchid flower, playful otters, durian, ice gem biscuits and ang ku kueh, the paddles are designed to add a touch of local charm to every game.

Shoppers who spend a minimum of $150 and scan their NEXrewards member QR code during payment at selected participating stores can redeem one exclusive paddle. A different design will be released each week throughout the promotion period, with only the first 800 redemptions available for each design while stocks last.

To qualify, shoppers may combine up to three same day transactions, with each transaction having a minimum spend of $20. Purchases from hypermarkets, supermarkets, beauty, hair and wellness stores, as well as education and enrichment stores, are excluded. Members must scan their NEXrewards QR code during payment before redeeming the paddle at the Customer Service Counter on Level 1 near Paris Baguette. Each member is limited to one redemption per design for the entire promotion period.

From 31 July to 10 August 2026, shoppers can also personalise a bag strap with their choice of three iron on badges featuring 10 exclusive Singapore inspired designs. Icons include favourites such as kaya toast, chilli crab and other recognisable local motifs.

To participate, shoppers need to spend at least $30 in a single transaction at selected participating stores and scan their NEXrewards member QR code during payment to receive a Bag Strap Customisation eCoupon. The eCoupon can be redeemed at the Customer Service Counter on Level 1 before heading to the customisation station on Level 3 near Yue Hwa.

The activity runs daily from 12pm to 9pm with hourly sessions. Redemptions begin one hour before each session and are limited to 25 participants per session on a first come, first served basis while stocks last. Each NEXrewards member is entitled to one redemption per day, and the eCoupon is valid only for the selected session on the same day of redemption.

Alongside the exclusive National Day promotions, NEX is also shining the spotlight on a range of homegrown and locally founded brands across the mall.

Food lovers can enjoy nostalgic local flavours at Graffiti Café, a NEX exclusive known for its comfort food and signature wanton noodles. Other local favourites include Oriental Kopi, which offers a modern take on the traditional kopitiam experience, and Thye Moh Chan, renowned for its handcrafted Teochew baked specialities. Heritage café Chin Mee Chin will also be opening at NEX soon, bringing its well-loved kaya toast and kopi to shoppers.

For fashion enthusiasts, The Cheongsam Shoppe offers contemporary interpretations of the traditional cheongsam with modern silhouettes and craftsmanship. Beauty shoppers can also visit Hey Beauty, one of NEX’s newest additions, which features a curated selection of trending beauty and skincare brands.

Irone Kim

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