With Love Finds a Permanent Home at 142 Neil Road

With Love has officially opened the doors to its flagship boutique at 142 Neil Road, transforming a four-storey heritage shophouse in Tanjong Pagar into a sanctuary for independent brands and thoughtful retail experiences. The opening on 22 August 2025 marks a milestone in With Love’s journey from its cult-following as a Keong Saik pop-up to becoming a permanent hub for emerging talent across the region.

Spanning nearly 5,900 square feet, the boutique invites visitors into a slower, story-driven retail experience, with brand-dedicated showrooms and curated displays designed for exploration and discovery.

A Regional and Global Showcase

The flagship debuts with 23 emerging and cult-favourite labels from Southeast Asia, Hong Kong, the USA, and beyond. The opening line-up features 15 new additions alongside eight returning favourites, with collections spanning womenswear, jewellery, handbags, footwear, and a growing menswear edit.

Highlights include Thailand’s Jim Thompson, presenting its iconic silks across fashion and accessories; Vietnam’s ClothesBar, known for its feminine tailoring; Indonesia’s Cult Suri, offering timeless and responsibly crafted pieces; and Hong Kong’s APOLUNA, whose demi-fine jewellery pairs natural gemstones with modern design. The Philippines’ Beyond Collective brings handcrafted, sustainable apparel, while the USA’s Salt-Water Sandals showcases its heritage, ocean-friendly footwear.

Singapore’s own creative voices also shine, with newcomers like Lost & Fray, Silk Stories, Tippies, Sensibilities, and The Thread Theory joining returning names such as Paper Palette and Paradigm Shift Label, both celebrated for their refined everyday essentials.

A Retail Model That Evolves

Breaking away from conventional retail, With Love adopts a rotating showcase model. New brands begin with an eight-week residency, ensuring a dynamic curation that evolves with every cycle.

With Love is open daily from 11am to 9pm (Sunday–Thursday) and until 10pm on Fridays and Saturdays, welcoming fashion lovers to its new home at 142 Neil Road.