Woosa Unveils Pantry-Themed Pop-Up Showroom at Tan Boon Liat Building

Singapore’s homegrown mattress brand Woosa has launched The Pantry, a new concept pop-up showroom at the iconic Tan Boon Liat Building, known for its wide array of home decor and furniture stores, blending sleep science with a touch of culinary charm.

Woosa’s The Pantry pop-up

The Pantry takes inspiration from the comfort of a modern kitchen pantry and is designed to be a one-stop destination for visitors to “cook up” their perfect night’s rest.

It features Woosa’s complete range of mattresses, adjustable and storage beds, and sleep accessories. Key highlights include three cosy Sleep Pods, private spaces where you can trial different mattresses in a quiet, restful setting.

Inside one of the Sleep Pods

The pods are so comfortable I almost fell asleep in one of them while resting to reply some work messages.

To celebrate the launch, Woosa is offering exclusive promotions until 31 July, both online and in-store. Shoppers can enjoy $149 off all Standard Mattresses and $249 off the new Plush Mattress collection.

Also debuting at The Pantry is the all-new Woosa Custom Pillow, launching in October.

Custom your own pillow at The Pantry

This customisable pillow allows customers to build our own ideal sleep support system by selecting from a variety of premium foam fillings to create a pillow tailored to our sleep style.

It features a unique three-zone case designed to accommodate individual ergonomics and preferences.

Adding a whimsical touch to the showroom is the Woosa Pillow Plushie, an exclusive sleep companion that visitors can receive from 1 August by sharing their experience at The Pantry, available while stocks last. This is super cute and do try to get your hands on one before it runs out:

The showroom experience is elevated through thoughtful design details inspired by baking.

The space features terracotta tones, pantry-style displays, and shelves crafted from rolling pins, reinforcing the theme that a good night’s sleep is like crafting a perfect dessert.

It takes care, premium ingredients, and intentional layering:

Even the mattresses are described like artisanal bakes, with names such as “house recipe” for the Original Mattress and “bold base with a softer crust” for the Terra Plush.

Upon entrance, check out the commissioned art piece of a tiramisu-inspired sculpture of Woosa’s signature mattress by local artist ITCHYHANDSVAN.

According to Woosa, The Pantry is part of their larger “Dreamscapes” concept, where each showroom is an immersive space designed to slow guests down and reimagine sleep through a creative lens. With The Pantry, Woosa draws parallels between mattress-making and baking, positioning comfort as an artform and sleep as a carefully crafted recipe.

Founded in 2017, Woosa has built a reputation for combining innovation, high-quality materials, and expert craftsmanship to create mattresses that cater to diverse sleep needs. With their latest pop-up, the brand continues its mission to elevate rest and make luxurious sleep accessible to all.

Visit The Pantry at Woosa’s Pop-Up Showroom:


Address:
#03-03 Tan Boon Liat Building,
315 Outram Rd, Singapore 169074

Operation Hours:
Open daily from 10:00 AM to 7:00 PM

alvinology

Alvin is a marketer by day and blogger by night. He is a 100% geek who spends too much time surfing the web.

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