Shopee is celebrating Singapore’s 60th National Day (SG60) in a big way — championing national pride, digital inclusion, and community spirit through a trio of meaningful initiatives. In partnership with the NDP 2025 Executive Committee (EXCO), Shopee has been appointed the main fulfilment partner for the Fly Our Flag initiative, marking a first-of-its-kind collaboration to help more households proudly display the Singapore flag.
The Fly Our Flag campaign encourages residents to display the national flag from 1 July to 30 September 2025, reinforcing a shared sense of identity and unity. For the first time, households can redeem a complimentary flag through the Shopee app using Singpass, with collection available at over 3,000 Shopee Collection Points. For added convenience, doorstep delivery is offered at just $1.99. This partnership simplifies participation and spreads the spirit of celebration to every corner of the island.
To commemorate SG60, Shopee is unveiling a limited-edition merchandise collection launching on 1 July 2025, featuring winning designs from Mediacorp’s Design Pompipi competition. The curated products — from brands like Holistic Way, Ocean Health, Biofinest, New Moon, and Ebene — spotlight local creativity and offer a fun, meaningful way for shoppers to show their patriotism while supporting homegrown talents.
Shopee is also continuing its commitment to digital inclusivity through the Shopee Majulah Club — an initiative launched earlier this year to help seniors navigate online shopping with confidence. Members enjoy perks like 20% cashback with no minimum spend, exclusive deals from senior-focused brands, and free upgrades to Gold Tier with Next Day Delivery.
On-ground sessions complement these efforts, where volunteers assist seniors and families in using the Shopee app, distribute household essentials, and offer grocery vouchers — easing daily expenses while building digital confidence.
To learn more or redeem your flag, visit here between 9 June (12pm) and 15 July 2025 (11:59am).
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