TUMI’s Limited-Edition 2025 Lunar New Year Collection Features Gold Brushstroke Design and Hidden Lucky Charms

TUMI welcomes the Year of the Snake with a dazzling limited-edition collection, combining bold artistry and symbolic elegance. Featuring stunning gold brushstroke designs and hidden lucky charms, the 2025 Lunar New Year Collection channels the snake’s grace and power, promising a year of joy, abundance, and good fortune.

This collection highlights TUMI’s commitment to blending style and functionality, offering a range of products from the Alpha Bravo, Voyageur, and TUMI+ collections. Each piece is elevated with intricate golden details and collectible “Lucky Coins,” inspired by jade pendants traditionally believed to bring prosperity.

Alpha Bravo Collection

Known for its rugged yet refined designs, the Alpha Bravo collection has been reimagined with exquisite gold accents on black bases. Key pieces include:

  • Navigation Backpack ($1,080)
  • Compass Crossbody ($580)
  • Platoon Sling ($680)
  • Retreat Tote ($960)
  • Packable Backpack ($410)

Each lightweight, durable piece comes with a snake-shaped luggage tag, while select styles feature the iconic “Lucky Coin.”

Voyageur Collection

Purpose-built for stylish professionals, the Voyageur line seamlessly balances practicality and elegance. This year, the Halsey Backpack ($810), Ramsay Backpack ($890), and Pouch ($150) showcase the signature gold brushstroke graphic, complemented by the auspicious “Lucky Coin.”

TUMI+ Collection

Designed for everyday organization, TUMI+ adds a golden touch to its modular accessories. The Mobile Organizer ($170), Zip-Around Case ($180), Pouch with Strap ($240), and Modular Accessory Pouch ($140) now feature the signature snake motif, making them ideal gifts for loved ones or personal use.

Exclusive Offer

Celebrate in style with TUMI’s special promotion: receive a limited-edition luggage tag with purchases of $888 and above in-store, while stocks last.

The 2025 Lunar New Year Collection is available globally at TUMI stores and online.

Irone Kim

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