As the Lunar New Year approaches, DBS/POSB is once again at the forefront of blending tradition with innovation. Last year, the popularity of digital Ang Baos surged, with the number of customers gifting digitally doubling year-on-year. During the Year of the Dragon, over 70% of customers tried digital gifting for the first time, transferring an impressive SGD 39 million via the bank’s QR Ang Bao and eGift services.
For the Year of the Snake, DBS/POSB is elevating the digital gifting experience with refreshed features and exciting rewards to make celebrating even more meaningful and convenient.
1. Redesigned QR Ang Bao
DBS’s physical-digital QR Ang Bao blends tradition with technology. Customers can now choose between the classic DBS Ang Bao design and a new, playful POSB Smiley mascot version. With the familiar slot-in style, managing and tracking up to 10 QR Ang Baos is effortless via the DBS PayLah! app. Recipients simply need a PayLah! or PayNow-linked bank account to redeem.
For added convenience, customers can order QR Ang Baos online through the Click-and-Deliver service until 8 January 2025 or collect them at DBS/POSB branches.
2. Enhanced Personalisation for eGift
The popular PayLah! eGift service now lets users add a personal touch by uploading photos and festive stickers. Ideal for those unable to celebrate in person, this feature brings heartfelt blessings to loved ones anytime, anywhere.
3. $8,888 Abundance Giveaway
From 7 January to 18 February 2025, customers who send eGifts or load QR Ang Baos with at least SGD 8 stand a chance to win over 1,000 prizes, including SGD 8,888 cash rewards. Keeping cash withdrawals under SGD 500 during the period boosts eligibility.
For those who prefer cash-filled red packets, DBS/POSB offers seamless options:
Special arrangements, including walk-in services and dedicated collection slots, are available for seniors and customers with disabilities.
This Lunar New Year, DBS/POSB cardholders can enjoy exclusive deals, such as:
To encourage digital adoption, DBS/POSB will host workshops and campaigns in collaboration with community partners like the Infocomm Media Development Authority and RSVP Singapore.
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