Philips Launches Hairdryer 8000 Series: A Revolution in Speed, Style, and Hair Protection

Philips has unveiled its latest innovation, the Hairdryer 8000 Series, setting a new benchmark in hair care by combining cutting-edge technology, speed, and protection. Designed to deliver sleek, frizz-free, and shiny hair in under three minutes, this launch caters to the growing demand for efficient and damage-free hair care solutions.

Meeting Modern Hair Care Demands

A 2023 BOND study revealed that 69% of global consumers seek products that protect hair from damage while enhancing its strength. With the Hairdryer 8000 Series, Philips addresses this shift, ensuring users no longer have to choose between care and styling.

The hairdryer’s Dual AirStream Technology and improved Brushless Direct Current (BLDC) engine deliver powerful yet gentle airflow that dries hair in record time:

• Short hair: 45 seconds
• Shoulder-length hair: 2 minutes
• Long hair: 3 minutes

Advanced Technology for Healthy Hair

Equipped with ThermoShield Advanced Technology, the Hairdryer 8000 Series uses intelligent sensors to regulate temperature, preventing heat damage and maintaining up to 100% hair strength. A standout feature is its ability to release 200 million negative ions and water ions, boosting hydration and enhancing shine by up to 58%, leaving hair visibly healthier and softer.

Compact, Sustainable, and Stylish

Despite its lightweight design at just 395g, the Hairdryer 8000 Series delivers exceptional performance with airflow speeds of 228 km/h and energy consumption 50% lower than traditional dryers. Available in a sophisticated champagne finish, it features:

• Four preset modes: Fast, Gentle, Hot/Cold, ThermoShield
• Manual temperature control for precise styling
• Digital screen for easy navigation
• Magnetic nozzle for precision styling
• Self-cleaning function for added convenience

Professional Endorsement and Expert Advice

Recommended by professional stylists, the Hairdryer 8000 Series is part of Philips’ collaboration with four exclusive salons in Singapore, offering customers personalized tips on maintaining hair health. Participating salons include:

• Salon Vim @ Wisma Atria
• Style Na by Joel Park @ Parkway Parade
• Pro Trim Hair Salon @ Takashimaya
• Pro Trim Hair Salon @ JEM

Experience the Future of Hair Care

Pre-sales of the Philips Hairdryer 8000 Series will begin on 1 February 2025 via online channels and will be available in Best Denki, Harvey Norman and Takashimaya from 10 February 2025 onwards. For a limited time starting February 2025, you can visit the Philips Beauty Bar at participating salons to see the dryer in action.