L’Oréal Paris Introduces Groundbreaking Hyaluron Moisture Range for Dehydrated Hair

In the realm of beauty innovation, L’Oréal Paris continues to push boundaries with its latest unveiling: the revolutionary Elseve Hyaluron Moisture range. Targeting the common issue of dehydrated hair, this cutting-edge collection promises to redefine hair hydration using the power of hyaluronic acid, marking a significant milestone in hair care science.

Dealing with dehydrated hair has long been a struggle for many, characterized by lackluster shine, persistent frizz, and an overall lack of vitality. Recognizing the urgent need for a transformative solution, L’Oréal Paris turned to the skincare world for inspiration, where hyaluronic acid is celebrated for its exceptional hydrating properties.

Hyaluronic acid, renowned for its ability to attract and retain moisture, serves as the cornerstone ingredient in the Hyaluron Moisture range. By creating a protective shield and infusing hair fibers with much-needed hydration, this series offers a lifeline to parched locks, breathing new life and vitality into them.

The NEW Elseve Hyaluron Moisture Range includes:

  • Hyaluron Moisture 72-Hour Moisture Filling Shampoo: Cleanses and Rehydrates Hair
  • Hyaluron Moisture 72-Hour Moisture Sealing Conditioner: Detangles and Locks in Moisture
  • Hyaluron Moisture Hydra Filling Night Cream: Provides Overnight Hydration

Inspired by the flourishing Korean hair beauty trends and designed to combat the challenges posed by hot, humid climates, particularly in Asia, this range promises 72 hours of lasting hydration. With hair appearing 2x more voluminous and full of life, it’s a testament to L’Oréal Paris’ commitment to innovation and meeting consumer needs.

At the heart of the Hyaluron Moisture regimen is the hero product, the Hyaluron Moisture Hydra Filling Night Cream – L’Oréal Paris’ first leave-in cream infused with hyaluronic acid. Working overnight to provide four times the hydration in a single application, this transformative elixir nourishes and replenishes hair, ensuring you wake up to visibly rejuvenated and deeply moisturized locks.

The Hyaluron Moisture range offers a comprehensive regimen suitable for all dehydrated hair types. Starting with the 72-Hour Moisture-Filling Shampoo, followed by the Moisture Sealing Conditioner, and culminating in the Hydra Filling Night Cream, it banishes dryness and frizz, revealing plump, hydrated, and irresistibly touchable hair.

Available in convenient squeeze bottles (280ml) retailing for SGD 13.90 and pump bottles (410ml) priced at SGD 16.90 each, the Hyaluron Moisture range is now accessible at Singapore FairPrice and Unity, with nationwide availability at beauty retailer outlets starting in May 2024.

Irone Kim

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