Giant Extends Lower Prices That Last Campaign for 1.5 Million yuu Rewards Members, Vows to Maintain Affordable Prices Through 2024

Giant, a prominent player in Singapore’s food retail sector under the DFI Retail Group (DFI), announces the relaunch of its Lower Prices That Last initiative for yuu Members, introducing a fresh assortment of essential products and beloved customer favorites. The retailer also commits to extending the program until the culmination of 2024, reinforcing its dedication to offering budget-friendly options for Singaporeans amidst economic challenges.

Commencing from February 29 to May 1, yuu Members can revel in discounts of up to 54% on a revamped selection of essential items, including popular items such as Cavendish Bananas, WALL’S Paddlepop, Giant Vegetable Oil, Lipton Tea, Nescafe Coffee, Dettol Cleaning Products, and Fresh HY Laundry Capsules.

Moreover, senior citizens can continue to maximize their savings with an extra 4% discount every Tuesday, enabling them to make their budgets stretch further. The yuu Rewards program enhances the value proposition for Members by extending rewards to over 1,000 locations, encompassing Giant, Cold Storage, CS Fresh, Guardian, and 7-Eleven.

Unlocking Additional Value with yuu Rewards Club

With a burgeoning membership exceeding 1.5 million and counting, the yuu Rewards Club remains a sought-after loyalty program renowned for its value-driven offerings in Singapore. In addition to accessing affordable essentials through Giant’s Lower Prices That Last initiative, Members can accrue points at a vast array of outlets, spanning Giant, Cold Storage, CS Fresh, Guardian, and 7-Eleven.

Interested individuals can seamlessly join the yuu Rewards Club at no cost and conveniently manage their membership via the mobile app.