In a testament to its commitment to automotive excellence, Sime Darby Motors (SDM) proudly unveils its cutting-edge flagship building in Ubi, Singapore, under the esteemed legacy brand Sime Darby Berhad. This architectural marvel signifies a significant stride forward for the Motors Division, reinforcing its enduring leadership in the regional automotive industry.
This four-story automotive haven is more than just a building; it’s a beacon of innovation and digitalization, revolutionizing the customer journey in pre-owned car purchases. SDM’s certified sales and aftersales teams stand as custodians of a seamless and trustworthy customer experience, guiding enthusiasts through the intricacies of purchasing and ownership.
Step into the sprawling flagship building, where each floor unveils a different facet of the SDM experience. The first floor welcomes visitors with the showrooms of Sime Darby Auto Selection (SDAS) and Performance Premium Selection Limited (PPSL), complete with dedicated lounge areas and a display of BMW Motorrad’s striking bikes.
The second floor boasts over 60 pre-owned cars, making it one of Singapore’s largest and most comprehensive dealerships. SDAS takes the experience to the next level with a private delivery suite, a 360-degree car photo studio, and a meticulous quality control and polishing area, ensuring every car meets the highest standards.
Ascend to the floors above, and you’ll find workshops catering to the servicing and repairs of both cars and bikes, offering a holistic approach to automotive excellence and customer-centric services.
As part of SDM’s digitalization strategy, customers can anticipate a seamless omnichannel journey, simplifying online purchasing, loan applications, selection of delivery dates, and more, all set to roll out by 2024.
PPSL, a subsidiary of SDM, takes pride in being the sole authorized Certified Pre-owned BMW dealership under the BMW Premium Selection (BPS) program. Every pre-owned BMW undergoes rigorous 360-degree inspections, accompanied by a 12-month warranty, ensuring peace of mind for every customer.
SDAS, dedicated to accessible and affordable non-BMW pre-owned cars, subjects each vehicle to a rigorous pre-sale inspection, ensuring stringent safety and quality criteria are met.
Ubi isn’t just about cars; it’s also home to the exclusive BMW Motorrad Showroom. With space for up to 18 BMW Motorrad bikes, the showroom becomes a dynamic hub for motorcycle enthusiasts to shop, socialize, and share their passion.
Beyond the retail experience, the flagship building offers additional services, including vehicle leasing and specialized BMW servicing, aftersales, and repairs. Sime Darby Services (SDS), PML Service, and Quick Lane Service are on hand to cater to every automotive requirement.
Situated at 1 Ubi Road 4, Singapore 408607, the Sime Darby Motors flagship building is not just an address; it’s a destination for automotive enthusiasts, where innovation and passion converge on every floor.
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