Xiaomi 13 Ultra, the latest result of Xiaomi and Leica’s collaboration in further advancing mobile imaging technology, finally arrives today in Singapore. Flaunting a quad camera system centering the main camera with a 1-inch sensor and a variable aperture, an ultra-grade WQHD+ display with excellent colour accuracy, along with premium flagship Snapdragon 8 Gen 2 performance, all packed in a classic design, Xiaomi offers all smartphone users an ultimate professional camera experience, in all capabilities.
Launching the Xiaomi 13 Ultra campaign in Singapore, Xiaomi collaborated with Leica Photographer, Adele Chan, to showcase the camera’s capabilities through a series of photos and sharing her experience during the local preview session.
Shot and edited entirely on the Xiaomi 13 Ultra, the series features Singapore’s beautiful landmarks, people and culture – with photos of popular local architecture, streets and more – encapsulating the theme “A Shot Above”.
The strategic cooperation between Xiaomi and Leica in the global imaging field has taken another crucial step: By further upgrading the Summicron lens for mobile imaging in the optical system, offering “a coming-of-age ceremony in mobile imaging”.
Inherited from the optical concept of the Leica M series, the Leica optical system of Xiaomi 13 Ultra has the characteristics of compact size, large aperture, high imaging performance, reliability, and durability.
The lens adopts an ultra-high-order polynomial design, allowing the precision of the design to reach a nanometer level, nearing the optical limit. Meanwhile, a multi-layer coating greatly reduces glare and ghosting, presenting stable performance in extremely cold and extremely hot environments.
Xiaomi 13 Ultra is equipped with a quad camera system with Leica optical lens covering focal lengths ranging from 12mm (ultra-wide angle), 23mm (wide-angle), 75mm (telephoto), to the new 120mm (super-telephoto), as well as the extra 46mm and 240mm lengths through the In-Sensor-Zoom.
Adding on the full degree of focal length flexibility, the smartphone’s professional camera setting offers variable aperture.
Three of Xiaomi 13 Ultra’s cameras feature an aperture wider than ƒ/2.0, which brings in more light and a soft, shallow depth of field, and allows for shorter shutter times, thus quicker capturing of natural and unmissable moments. Flaunting an ultra-large 1-inch IMX989 sensor and a new physical two-stop aperture switching between ƒ/1.9 and ƒ/4.0, the main camera offers content creators more freedom in customising the exposures based on different scenarios.
Inspired by the “hyperfocal distance” shooting method commonly used by street photographers, Xiaomi 13 Ultra also brings a new Fast Shot mode that allows taking focus-free snapshots by setting the focus point manually, and later starting and capturing the moment in just 0.8s.
Xiaomi 13 Ultra has fully optimised the RAW workflow, and more algorithms are migrated to the RAW domain to maximize the dynamic range, details, and texture of the image, thus significantly improving imaging quality. The main camera supports 50MP RAW, bringing a higher imaging resolution, while providing multi-frame 14-bit UltraRAW, which takes the data directly from the computing pipeline, bringing better resolution and high dynamic range. Camera profiles will be created by Adobe, providing a better starting point for post-production.
In terms of display, Xiaomi 13 Ultra sports a 6.73″ pro-grade WQHD+ display with excellent colour accuracy and up to 2600 nits peak brightness. This display is also calibrated according to the new CIE 2015 colourimetry, which supports perfect automatic colour management to ensure accurate and consistent colour presentation across different displays from Xiaomi devices released recently.
Xiaomi 13 Ultra also supports end-to-end experience supported by Dolby Vision, capturing vivid colours, astonishing contrast and brightness, along with a panoramic view of rich details in dark and bright areas, while offering users the opportunity to share their own creative content in UGC communities that support Dolby Vision.
As the annual masterpiece of the Xiaomi Ultra product line, Xiaomi 13 Ultra has the most powerful hardware configuration available, along with a suite of new innovative technologies for a top-notch flagship experience.
Xiaomi 13 Ultra pays tribute to the classic look of Leica’s M camera series with its circular camera module, unibody metal frame and leather texture finish. Weighing 227g and with the unibody metal frame giving more resilience for bending than the previous generation, the smartphone design provides the foundation for the entire structure and a more secure grip.
Wrapped in a second-generation antibacterial nanotech silicone leather, the back panel of Xiaomi 13 Ultra not only resists fingerprints and smudges but also is antibacterial and anti-yellowing. Its bacterial inhibition rate can reach as high as 99%, perfect for nearly any environment.
Equipped with the latest Snapdragon 8 Gen 2 flagship processor, which adopts 4nm process technology, Xiaomi 13 Ultra brings superior performance and energy consumption. The smartphone supports RAM up to 16GB LPDDR5x and UFS4.0 storage of up to 1 TB, as well as FBO (File Based Optimization). Xiaomi 13 Ultra also features a USB 3.2 Gen 1 interface, achieving DisplayPort video output up to 4K 60Hz.
Thanks to Xiaomi’s self-developed Loop LiquidCool technology, the first landing of an aerospace-grade large toroidal cooling system on a smartphone, Xiaomi 13 Ultra has achieved “one-way conduction” of the internal circulation through the “vapour-liquid separation” structure. This ensures equivalent thermal conductivity more than three times that of traditional VCs, and heat dissipation capacity exceeds 10W. With this powerful and advanced technology, Xiaomi 13 Ultra is capable of supporting stable 4K 60fps video recording without frame rate drop due to temperature.
By pairing a Xiaomi Surge P2 Charging Chip and Xiaomi Surge G1 Battery Management Chip with a 5,000mAh battery, Xiaomi 13 Ultra utilizes a series of battery health functions and is able to estimate the battery life at extremely granular levels. Xiaomi 13 Ultra also adds a new Hibernation mode, which will be automatically triggered when the battery is low, limiting background activities and offering up to 60 minutes of additional standby.
Xiaomi 13 Ultra will be available in Singapore for pre-orders starting 24 – 30 June 2023. Available in two colours – Black and Olive Green, Xiaomi 13 Ultra is priced at SGD 1899, and can be purchased via Authorized Xiaomi Stores and partner stores.
During the pre-order period, keen buyers will get a free Xiaomi 50W Wireless Charging Stand worth SGD 79 and a Xiaomi 13 Ultra Professional Photography Set worth SGD 249.
Other gifts include 100GB cloud storage on Google One for 6 months, 1+1 years of extended warranty on the new premium device and 3 months of access to YouTube Premium. Deals are on a first-come, first-serve basis, while stocks last.
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