The LEGO Group partners with Lazada to host its largest LEGO LazMall Super Brand Day on 18 May. From a social media building contest (#LEGOSGDreamItBuildIt) and exclusive bundles to gifts with purchase and exciting deals around the clock, this 24-hour shopping event invites customers to ‘Dream It, Build It’ by making their dream cars real with LEGO vehicle sets.
With the hope of inspiring you to unleash your creativity with LEGO bricks and unlock the endless possibilities of what makes a dream car your dream car, The LEGO Group has teamed up with Universal Products & Experiences this year to feature a series of unique Fast & Furious-themed activations and LEGO vehicle sets for its LEGO LazMall Super Brand Day.
You can look forward to exclusive LEGO Fast & Furious Starter Kits and stand to win movie tickets to the latest film in the Fast & Furious Saga, Fast X, coming to theatres in May.
Building on the concept of family which is one of the key Fast & Furious Saga themes, The LEGO Group is running the Dream It, Build It! social contest from now until 18 May, leading up to LazMall Super Brand Day, to encourage families to build their dream LEGO vehicles together, using LEGO bricks from any LEGO sets.
You are required to:
The top three winners with the most creative builds stand to walk away with prizes worth at least SGD 300, while 10 consolation winners stand to receive up to SGD 150 worth of prizes, courtesy of The LEGO Group and Universal Group.
Also look out for exclusive LEGO Fast & Furious Starter Kit Bundles which consist of an exclusive box that unfolds into a play mat for a unique and long-lasting unboxing play experience, Fast X merchandise from Universal Products & Experiences including a rally towel as well as two LEGO Fast & Furious Speed Champion sets:
76917 2 Fast 2 Furious Nissan Skyline GT-R (R34)
76912 Fast & Furious 1970 Dodge Charger R/T
The top three spenders who purchased one or more of the LEGO Fast & Furious sets on LEGO LazMall Super Brand Day will stand to win a pair of tickets each to the new Fast X movie that will be released in May 2023.
The first 30 orders will also get to enjoy the ‘Fast & Furious X-Perience’ where they have the benefit of free same-day delivery on limited orders as well as savings of up to 30% off storewide (exclusions will be applied to new launches), various pre-sale savings and deals, flash sales and exclusive LEGO LazMall Super Brand Day $55 OFF vouchers.
In conjunction with LEGO’s LazMall Super Brand Day, there are also LEGO Vehicles-themed in-store activations happening on selected weekend afternoons from 8 April to 28 May, in selected LEGO Certified Stores and Toys“R”Us stores.
With the aim of making every kid’s dream of owning a supercar come true, these vehicles-themed in-store activations help to create an atmosphere of awe-inspiring play for children surrounding cool, aspirational, and detailed models of realistic dream car sets.
Not only will you get to try out the new Dream Car Generator game on iPads, but you will also get the chance to engage in hands-on interactive play experience with a LEGO Vehicles set.
Upon completion of both vehicles-themed checkpoints and sharing a video of the play experience on social media with the hashtags #LEGOSG, #LEGOVehicles2023, you can redeem a free LEGO polybag on a first come, first served basis.
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