UNIQLO presents PEACE FOR ALL Charity T-shirts – 20% of the proceeds will be donated to organisations that provide humanitarian aid
UNIQLO launches PEACE FOR ALL, an ongoing commitment to support peace efforts worldwide that uses UT (UNIQLO T-shirt) as the means for everyone to express their individuality.
Conducted in collaboration with world-renowned leaders in the areas of art, design, literature, science and sport, PEACE FOR ALL aims to raise funds by selling T-shirts with designs that convey a desire for peace.
UNIQLO parent company Fast Retailing Co., Ltd. will donate all profits from sales, no less than 20% of the sales price of each shirt, to organisations that provide humanitarian aid to those affected by poverty, discrimination, violence, conflict and natural disasters.
UNIQLO has enlisted initial participation for this project from five creators from various fields who it has collaborated with in the past and will have a synchronised global launch of T-shirts with individual slogans and designs.
Tadao Ando
Urbanist, Architect / Founded Tadao Ando Architect & Associates in 1969. Became a professor at the University of Tokyo in 1997 and professor emeritus in 2003. His many works include Japan Pavilion for Expo ‘92, Church of the Light, Osaka Prefectural Chikatsu Asuka Museum, Awaji Yumebutai, Hyogo Prefectural Museum of Art, Modern Art Museum of Fort Worth, Punta della Dogana, and Bourse de Commerce.
“In today’s increasingly fragmented world, we need to reacquaint ourselves with the fact that we all live together on one single planet. That is why I have used this particular message. To achieve ‘The Earth is One,’ it is vital that each one of us thinks very carefully about what we, as individuals, can do for society.”
Kashiwa Sato
Creative Director & CEO, SAMURAI INC. / As a comprehensive “total producer” for brand strategies, he collaborates with a number of leading companies on different projects. He produced the launch of UNIQLO’s UT brand in 2007.
“I designed my T-shirt to convey the concept of PEACE, straight and simple. The repeated call for PEACE FOR ALL represents the feelings and voices of many people worldwide. It expresses a strong and heartfelt desire for a peaceful world.”
Ines de la Fressange
Model and designer / Ines de la Fressange started her career at the age of 17 as a model. A much-loved muse for multiple top fashion houses, she remains a symbolic style icon in the world of fashion to this day. In 2013, she re-launched her own brand, INES DE LA FRESSANGE PARIS, and continues to embody the concept of French chic as a creative director.
“Today designers and fashion brands must be generous and think firmly about the world and about humanity. I believe people will enjoy participating in this new and ongoing commitment and in expressing their views about peace in such a pacific way. Don’t you want to wear this T-shirt?”
Haruki Murakami
Novelist / Born in 1949 in Kyoto Prefecture. Debuting in 1979 with Hear the Wind Sing, Murakami’s major works include Norwegian Wood, Kafka on the Shore, and 1Q84. His work has been translated into different languages all over the world and received multiple prizes, including the Franz Kafka Prize. He has also translated many of the books that influenced him the most, including The Great Gatsby and Catcher in the Rye. He has seen Harper more times than any other movie, and also loves the novel it was based on.
“I just wanted to be of some use (maybe not much, but still). I think it would be nice to create a world in which people, and cats, can live in peace.”
Shinya Yamanaka
Physician-Scientist / Dr. Shinya Yamanaka was awarded the Nobel Prize for Physiology or Medicine in 2012 for successfully generating induced pluripotent stem (iPS) cells from skin cells. He is a professor at the Center for iPS Cell Research and Application (CiRA) at Kyoto University, the Representative Director of the CiRA Foundation, and a Senior Investigator at the Gladstone Institutes in the United States.
“I took part because I wanted to do something useful as an individual in addition to promoting research as a physician-scientist. The ability of science and technology to change the world for the better is entirely dependent on the people who use it. So, I added the message ‘Humanity must progress.’ “
Additional design creators include:
Jonathan William Anderson
Ayumu Hirano
Rei Inamoto
Kosuke Kawamura
Shingo Kunieda
Christophe Lemaire
Kei Nishikori
Gordon Reid
Adam Scott
Hana Tajima
Donations raised through PEACE FOR ALL will be allocated to a number of organizations globally.
In support of Community Chest, UNIQLO Singapore will donate 20% of the selling price generated from the project to empower children with special needs and youth-at-risk, adults with disabilities, persons with mental health conditions, and seniors and families in need of support.
Available today in UNIQLO stores and online, the PEACE FOR ALL Charity T-shirts is priced at SGD 19.90 available in XS – 4XL sizes (sizes available in stores are S-XL).
