[#Supportlocal] Millenial Eat in Singapore – Baowow Otah Bun

Love otah?

You got to try this popular millenial eat trending in SIngapore, Baowow’s Otah Buns:

Since its inception in 1993, Baowow has been a leading supplier of fresh otah in Singapore, developing many business customers in the form of restaurants, eateries, and supermarkets. They are known for their unique spice and taste, made possible because of our use of freshly line caught Spanish Mackerel. In the same year, Baowow launched a retail division, selling via their retail channels. By July 2015, they had a total of 7 processing premises in Singapore.

The Otah Bun is their latest R&D product, having sold more than 2,000 buns within the first week of operations.

Mackerel Wild Caught with Line

What most otah sellers do not know is that when they purchase fresh Spanish Mackerel from the fishmongers, it is important to opt for only those caught with line. Yes, they are a lot more expensive because the speed of supply is incredibly low, but, it does affect the overall taste a lot. When the fish is caught by net, there is inevitable trauma to the fish. Bundled with stress, you get a different taste, one that is more blend. As a result, food producers have to use more artificial flavouring that just does not taste as good as the real deal. 

At Baowow, all the Spanish Mackerel are claimed to wild caught using lines.

Perfecting the Blend and Paste

Using premium ingredients and spices only, Baowow blend all ingredients by hand until it becomes thick and fragrant. They then further fry this paste until it turns into a rich and orangey colour. The brand spent at least 10 years perfecting their blend, and they are still performing research on a daily basis to discover how they can improve.

Bundled with the Best Bun

You can order Baowow’s otah buns to be delivered frozen (top row) or steamed and piping hot (bottom row)

Baowow steam their handmade buns, filling them with otah before they are frozen for stock purchases, or delivered immediately fresh for your consumption. When buying from their official website, you can also choose to have them delivered piping hot or frozen.

We ordered and tried both versions and they delivered consistently on quality.

Pricing and Availability

Baowow offers three main products at the moment and the prices are available below.

Original
– Piping Hot — $10 (Set of 5) | $20 (Set of 10)
– Frozen — $7 (Set of 5) | $13.50 (Set of 10)

Pandan and Charcoal
– Piping Hot — $10.50 (Set of 5) | $20.50 (Set of 10)
– Frozen — $7.50 (Set of 5) | $14 (Set of 10)

Free delivery is available in SIngapore for a single order above S$100, with a delivery charge of S$6 for orders below S$100.

alvinology

Alvin is a marketer by day and blogger by night. He is a 100% geek who spends too much time surfing the web.

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