LANEIGE introduces first blue light Neo Cushion that comes with a 360-degree borderless design

LANEIGE launches two new cushion foundations this autumn – the NEO Cushion. The brand-new NEO Cushion is housed in a sleek cube-like casing that could easily pass off as a tech gadget and comes in two attractive pastel colours – NEO Pink and NEO Mint. It also features blue light protection and comes in matte and glow finish to suit different skin needs.

Blue light, also called High Energy Visible light is emitted from electronic devices that we use daily, like our smartphones and laptops. On average, we spend about 6 to 8 hours a day on our smart devices and the light emitted from these gadgets can be detrimental to our skin as blue light penetrates more deeply than UV rays. It is therefore important to keep our skin guarded against these harmful rays.

With LANEIGE Neo Cushion, you can now easily minimise blue light damage to your skin as it is the first cushion in AMOREPACIFIC that provides blue light protection and the first cushion foundation in the market to be blue light certified.

Neo Cushion Matte ($62, comes with 15g refill)

Powered by Humid Defense Technology, LANEIGE NEO Cushion matte has a 24-hour sweat-resistant formula that controls excessive sebum which helps makeup last longer. It is also specially designed for multiple applications throughout the day without getting cakey.

Formulated with VIVID COVERAGE technology, NEO Cushion Matte is blended with Ultralight Powders that aims to provide medium to full buildable coverage by instantly covering pores, imperfections and unevenness naturally at the same time, providing hydration for up to 8 hours.

The LANEIGE NEO Cushion Matte features a new puff technology for a more effective application. The surface of the puff is given slits that resemble air pockets for better absorption and application for the foundation to spread more evenly.

Neo Cushion Glow ($62, comes with 15g refill)

Easily achieve that coveted K-beauty prism-like glowy complexion with LANEIGE NEO Cushion glow. The Liquid DiamondTM that embodies liquefied diamond powder and Nanosilver glitter gives you the flawless complexion without stripping away your skin’s natural glow.

Infused with niacinamide, the NEO Cushion has been clinically tested to provide a 12-hour anti-darkening effect to brighten up dull complexion thanks to its True Color Solution pigments. It’s patented dewy lasting technology helps to retain moisture by providing 24-hour hydration.

The LANEIGE NEO Cushion Glow comes with an upgraded and patented “Air-Hole Puff” where the middle of the puff contains 40 air holes allowing a soft application on the skin without losing moisture.

Collaboration with Yeongkyu Yoo

The innovative LANEIGE NEO Cushion is designed in collaboration with Korean designer Yeongkyu Yoo.  

Moving away from the traditional round casing, the new cushion case resembles a single monolithic block lending a sense of aesthetic satisfaction to the user. The replaceable cushion refill can be easily removed and repositioned where users get to decide if they prefer the cover to open left or right. Its integral 360-degree borderless design with no front and back borders make it comfortable for the user to hold, regardless if you’re left or right hand dominant.

LANEIGE Neo Cushion Matte and Neo Cushion Glow come in 8 different shades to suit various skin tones.

LANEIGE NEO Cushion will be available islandwide from 1 September 2020 at all LANEIGE boutiques and counters, LANEIGE Official Mall on Lazada, Shopee, Zalora, and Sephora.

Irone Kim

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