Casio Singapore recently introduced five limited edition EDIFICE models to its range of motorsports-inspired EDIFICE timepieces, in celebration of Casio’s partnership with the four-time World Constructors Champion, Infiniti Red Bull Racing. The commemorative series is designed based on two popular EDIFICE models, the EFR-534 and EFR-537, and sports the signature team colours of Infiniti Red Bull Racing.
Christian Horner, Team Principal of Infiniti Red Bull Racing, had this to say about the partnership with Casio and the new watch:
“Casio EDIFICE is a great partner to have; their desire to push technology and design is very much aligned with our own aspirations. This new Limited Edition Infiniti Red Bull Racing watch, the EQW-A1200RB, seems to be the culmination of our great working partnership. The watch’s scratch and vibration resistant features are actually a result of observations made by Casio while spending time in the garage with Infiniti Red Bull Racing Drivers, Engineers and Mechanics who work in very tough conditions.”
Driver Mark Webber commented:
“I have always enjoyed the sleek design of EDIFICE watches but I live an extreme lifestyle between Formula One and all the outdoor sports I love. The durable crystal watch face on the EQW-A1200RB allows me to continue to maintain my active lifestyle without sacrificing the design I have come to expect from an EDIFICE watch.”
Driver Sebastian Vettel remarked:
“I like the fact that the new EQW-A1200RB was actually developed based on the interaction Casio had with Infiniti Red Bull Racing Engineers and Mechanics on site at races. So far I have really enjoyed every Limited Edition Infiniti Red Bull Racing watch from Casio EDIFICE but I do look forward to the EQW-A1200RB as it is designed for a tough and demanding environment such like Formula One ™.”
Commenting on the release of the new watch, Casio Managing Director Hiroshi Nakamura said:
“For the new EQW-A1200RB, we took advantage of our close relationship with Infiniti Red Bull Racing and obtained more input from Infiniti Red Bull Racing Engineers and Mechanics. We are very pleased to be able to collaborate with Infiniti Red Bull Racing, a team that enjoys global popularity.”
The watch was sent to me for review. Check out some shots below:
[image_sliders] [image_slider link=”https://farm8.staticflickr.com/7339/14150699964_785888de7e_o.jpg” source=”https://farm8.staticflickr.com/7339/14150699964_785888de7e_o.jpg”] The box [/image_slider] [image_slider link=”https://farm8.staticflickr.com/7357/14170587993_d9dcd8731b_o.jpg” source=”https://farm8.staticflickr.com/7357/14170587993_d9dcd8731b_o.jpg”] Unboxing [/image_slider] [image_slider link=”https://farm3.staticflickr.com/2928/13963875329_788cc81778_o.jpg” source=”https://farm3.staticflickr.com/2928/13963875329_788cc81778_o.jpg”] Watch face [/image_slider]
[image_slider link=”https://farm8.staticflickr.com/7346/13963875099_8b27280e0a_o.jpg” source=”https://farm8.staticflickr.com/7346/13963875099_8b27280e0a_o.jpg”] Close-up [/image_slider] [image_slider link=”https://farm6.staticflickr.com/5476/14147682352_846756b58d_o.jpg” source=”https://farm6.staticflickr.com/5476/14147682352_846756b58d_o.jpg”] Close-up [/image_slider] [/image_sliders]
Out of the five new collaborative models, three are based on the EDIFICE EFR-534 equipped with EDIFICE’s Super Illuminator, a high-intensity LED light that brilliantly illuminates the dials. The other two models take the form of the EDIFICE EFR-537 featuring EDIFICE’s Neon Illuminator technology, a black LED light that coats the dials to provide a radiant nighttime glow. Each watch sports the signature Infiniti Red Bull Racing team logo emblazoned on watch face.
The EFR-534RB range comes in a choice of silver (EFR-534RB-1A) or black (EFR-534RBK-1A) with a stainless steel band and black with a resin band (EFR-534RBP-1A). The EFR-537RB comes in silver (EFR-537RB-1A) and black (EFR-537RBK-1A), both fitted with a stainless steel band.
The new watches are retailing at the Suggested Retail Price of SGD259.00 (EFR-534RB-1A and EFR-534RBP-1A), SGD339.00 (EFR-534RBK-1A), SGD299.00 (EFR-537RB-1A) and SGD349.00 (EFR-537RBK-1A). Pretty reasonable for a fancy, rough-it-out sports watch with performance to match.
Vibration-resistant structure
An internal design in which the module is encased in highly vibration-absorbent αGEL provides protection from vibrations and malfunctions. αGEL is a soft gel material with silicone as its main component and featuring superior vibration-absorption capabilities.
Direction measurement function
A sensor takes direction measurements every second and displays them continuously for 20 seconds with the second hand serving as an indicator.
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