And the Best Outdoor Ad Placement of the Year Goes to… Standard Chartered Bank!

Seen via EDMW.

Love this campaign hijack by Standard Chartered Singapore’s Bonus$aver versus my least favourite organisation in the world – MINDEF and their usual bad propaganda ad:

Standard Chartered Full of Win! - helping Singaporeans express our minds

In your face MINDEF!

This is what most Singaporeans think of your ads too, but Standard Chartered help expressed it better. 🙂

alvinology

Alvin is a marketer by day and blogger by night. He is a 100% geek who spends too much time surfing the web.

View Comments

  • Mindef should just paste a sticker on their ads to say "Very sure". THAT should do the trick :)

    • Good idea, but frankly the ad was lame to begin with lah. Even if never kena troll by StanChart

Recent Posts

Singaporean Duo Wins Global Sustainability Prize at James Dyson Award 2024 for Revolutionary Weather Device

Two young inventors from the Singapore University of Technology and Design (SUTD) have won the…

13 hours ago

Singapore’s Biggest Smart Home Tech Show 2024 is Now Open

Singapore’s biggest-ever showcase of smart home and AI technology, the Smart Home Tech Show 2024,…

14 hours ago

Grab Shines a Spotlight on Southeast Asia’s F&B Gems at New York City Times Square

Grab is bringing a taste of Southeast Asia to the heart of New York City,…

15 hours ago

Celebrate A Season of Enchantment: Baccarat and Mandarin Oriental, Singapore Unite for a Sparkling Festive Experience

This holiday season, Baccarat and Mandarin Oriental, Singapore, team up to bring elegance and enchantment…

17 hours ago

The Ultimate Christmas Shopping Experience at Boutiques Singapore: The Gifting Edition 2024

Boutiques Singapore: The Gifting Edition returns this holiday season from November 22-24 at the F1…

18 hours ago

Singapore’s F&B Industry Celebrates Healthier Dining at the RAS Epicurean Star Award 2024

The Restaurant Association of Singapore (RAS) brought the nation’s F&B scene together at the RAS…

19 hours ago