Magnum partners with famed Netflix series, Money Heist to bid a sweet goodbye to La Resistencia in its two-part final season.
Pleasure Seekers and Money Heist fans can expect exclusive deals and opportunities to acquire Magnum Ice Creams and Money Heist merchandise to help them immerse themselves in the riveting storyline and feel like a real recruit in The Professor’s crew.
Exclusive ice cream bundles on GrabMart
As part of the partnership, five curated Ice Cream bundles with Money Heist merchandise will be retailed exclusively on GrabMart.
The prices of the bundles range from SGD$18.90 to SGD$32.50 and will be available from 8 November 2021 to 12 December 2021 (while stocks last).
Limited-edition Money Heist Merchandise
Working with key influencers in the lifestyle space such as Soh Pei Shi (@speishi) and Xiao Ming (@sgagxiaoming), the two brands will be running giveaways in November so that fans can get their hands on curated sets of show memorabilia, including replica gold bars, iconic red jumpsuits, Dali masks and tote bags, as well as decadent Magnum Ice Creams.
Augmented Reality (AR) filter
Fans can also look forward to a brand-new AR filter on Instagram, where they will be able to don the jumpsuit and mask and indulge in Magnums to reveal a sweet goodbye message from La Banda.
From 22 November 2021 to 13 December 2021, 60 lucky fans who share their videos and tag #TheSweetGoodbyeSG, #MagnumSG and @NetflixSG will stand a chance to win other exclusive prizes as well.
For more details about the partnership, please visit Magnum’s Facebook Page.