HTC's "All I Need is My Desire!" Glass House Challenge - Bloggers' Amazing Race with Contestants - Alvinology

HTC’s “All I Need is My Desire!” Glass House Challenge – Bloggers’ Amazing Race with Contestants

Me with four of the female bloggers
Me with four of the female bloggers

Last Sunday, I was down at VivoCity together with a five bloggers, Estelle, Sharon, Jiaqi, Yong Wei and Jacqualine for a surprise bloggers’ round in the HTC’s “All I Need is My Desire!” Glass House Challenge.

The HTC Glass House
The HTC Glass House

More about the Glass House Challenge:

20 participants were selected to be kept under “house arrest” within the Glass House for the 3-Day duration (15 to 17 April) of the challenge while attempting to complete a series of tasks and challenges solely with the aid of a HTC smartphone.

Participants of the “All I Need Is My Desire!” Glass House Challenge won for themselves attractive prizes, including cash and HTC Desire S sets.

None of the bloggers or me knew what was going to happen, except that it involves a car and the event will run from 2.30pm to 6pm. The five bloggers were all there in the name of fun.

The HTC booth
The HTC booth
The five bloggers taking part in the challenge
The five bloggers taking part in the challenge
From another angle
From another angle
The ladies, minus Yong Wei
The ladies, minus Yong Wei
We got to go into the Glass House to take a look
We got to go into the Glass House to take a look
F&N drinks for contestants inside the Glass House
F&N drinks for contestants inside the Glass House
First aid team on standby outside the Glass House
First aid team on standby outside the Glass House
The bloggers fiddling with their HTC phones issued for the challenge
The bloggers fiddling with their HTC phones issued for the challenge
Getting interviewed by my colleague, Kenny from my paper
Getting interviewed by my colleague, Kenny from my paper

When it was revealed that they were going to embark on an amazing race like competition, paired with 4 contestants each, driving around Singapore, some like Jacqualine and Jiaqi regretted coming all dolled up in heels.

Nonetheless, all of them gamely finished the tasks, running their lungs out.

Jacqualine taking a group photo with his group on their HTC phones
Jacqualine taking a group photo with his group on their HTC phones
Estelle checking out the first clue with her teammates
Estelle checking out the first clue with her teammates
The empty glass house
The empty glass house

While the five bloggers and the 20 contestants were running all over Singapore, I met up with another fellow blogger, Calvin Timothy who had specially came down to support the other bloggers and the HTC event. We had a late lunch and shopped around for a while, waiting for the other bloggers to return, checking their competition status via Twitter.

And the winning team is...
And the winning team is...

The eventual winning team in this round was the team paired with Jacqualine. She won a HTC Desire S phone together with the rest of her teammates.

The winning team with their winning pose
The winning team with their winning pose
Yong Wei's long lost brother and the four female bloggers
Yong Wei's long lost brother and the four female bloggers
Jiaqi came in heels, but returned in these lol
Jiaqi came in heels, but returned in these lol

Yong Wei’s group came in last btw, even though he was the only male blogger among the five. See how exhausted he looked when he arrived back at the HTC Glass House:

Yong Wei running in
Yong Wei running in
Look at Yong Wei's sweat!
Look at Yong Wei's sweat!
Collapsing on stage
Collapsing on stage
Calvin went on stage to play a word game to win a HTC Desire S... he got third place
Calvin went on stage to play a word game to win a HTC Desire S... he got third place

If you would like to find out more about the Glass House Challenge, you can visit the official HTC website or this news article on omy.sg. 🙂

More About The HTC Desire Roadshow

Good response at the roadshow
Good response at the roadshow

Running from 15-17 April 2011 (last Friday to Sunday) at VivoCity Central Court B atrium, shoppers got to indulge in a multi-sensory interactive showcase of HTC’s latest products and services stationed at the elaborately erected HTC ‘Glass House’ showcase area.

The full HTC roadshow booth
The full HTC roadshow booth

The spectacular consumer experience was spearheaded by HTC’s impressive ‘Desire’ series of smartphones including its newest Android OS member, the HTC Desire S. Friendly HTC staff provided on-site support and conducted demonstrations as well as answered queries. Other highlights include interactive “Live” demonstrations of the ‘HTC Sense’ service (that enhances the premium HTC Android smartphone experience) as well as “Live” roving broadcasts by 91.3FM radio deejays with highlights on-site activities and happenings.

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